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# Happy CitizenFriday  - Critical connections, not critical mass
- URL: https://www.actionism.space/happy-citizenfriday-critical-connections-not-critical-mass/
- Published: 2026-10-02T18:32:00.000Z
- Updated: 2026-10-02T18:32:00.000Z
- Description: At ACTionism, we believe in creating the conditions for people to find the others and take action together. #CitizenFriday is the simplest and most joyful way to do this. Not a campaign, more a weekly ritual. A chance to be a bit more human.
- Author: Tamasine McCaig
- Tags: newsletter

This week, the ACTionism #CitizenFriday map has been filling up. From a seed hunt in Norwich to a shared meal in Wellington New Zealand, people are already finding the others, and there are still eight weeks to go until the 'big' day.

### **New to #CitizenFriday? A quick recap**

****#CitizenFriday is the day formerly known as Black Friday, reimagined as a ritual that celebrates connection, not commerce.**

Every year, the last Friday in November arrives with corporate fanfare and slashed prices, telling us we need to buy more. It's the loudest day in a system built on consumption, one that keeps us busy, tired and disconnected from each other and the places we live. But most of us already have more than enough. What we're often missing is time: with ourselves, with each other, with nature, and with the things that make us feel human.

So on Friday 27 November, **ACTionism invites everyone who sees things differently to join in together: in fields, in homes, around tables, in workshops, on walks, or online**. After that, it carries on as a weekly ritual. Not a campaign, just a small act each Friday. A chance to be a bit more human.

We think of it as share, repair or get some fresh air, but there really are no rules:

**Repair** – a jumper, a relationship, or even the soil by planting some bulbs.  
**Share** – a tool, a skill, an hour, a lift, a meal, or some time making art together.  
**Get some fresh air** – even if it's just ten minutes and a bit of a nosy at the sky, or a walk round the block.

![](https://storage.ghost.io/c/62/be/62be9196-9a65-4831-81a9-71e1c2b2f527/content/images/2026/10/image.png)

The banner above, created by Gav, celebrates one of our favourite quotes, ' **In this exquisitely connected world, it's never a question of 'critical mass.' It's always about critical connections.”** from Grace Lee Boggs.

### **#CitizenFriday gatherings emerging on the map this week**

**Norwich, England** – Farm walk and seed shift with Emily Norton. Gather seeds and plant them to help grow a new woodland.

**Northam Burrows, Devon** – A beach walk and clean with Siobhan Strode. Pick up litter if you like, or simply walk, roll and chat about being citizens and making the world a better place.

**Berlin, Germany** – Tea and a stroll through the city with Lisanne. Plenty of life to inspire conversation, and a chance to connect minds.

**Wellington, New Zealand** – A shared meal hosted by Harv at Collective Intelligence.

[![CTA Image](https://storage.ghost.io/c/62/be/62be9196-9a65-4831-81a9-71e1c2b2f527/content/images/2026/10/Copy-of-ACTionism-The-art-of-finding-the-others-and-acting-together-DECK--4-.jpg)](https://www.actionism.space/citizen-friday/) 

Want to get involved where you are?

[Find a gathering near you ](https://www.actionism.space/citizen-friday/) 

![](https://storage.ghost.io/c/62/be/62be9196-9a65-4831-81a9-71e1c2b2f527/content/images/2026/10/Copy-of-ACTionism-The-art-of-finding-the-others-and-acting-together-DECK--1080-x-1080-px--1.png)

****Join us Thursday 8 October, 12.30pm to 2pm (UK time), online**

### **#CitizenFriday in schools and for young people call -** [**Thursday 8 October, 12.30pm to 2pm (UK time), online**](https://luma.com/ca4uy9xc?tk=MTsneU&ref=actionism.space)

 #CitizenFriday has really piqued the interest of teachers, parents and people across the education sector. Many are asking the same question: how do we help young people thrive in a world of AI, division and climate change, when the curriculum leaves so little room? So we're hosting our first education-focused drop-in, co-hosted with Dr Rob Bowden of the Global Development Institute at the University of Manchester and Lifeworlds Learning, who designs and leads transformational learning journeys.

[Register for the call or to be kept up to date on the next one](https://luma.com/ca4uy9xc?ref=actionism.space)

Bring your lunch and drop in whenever you can, for as long as you can. It's a chance to connect with like-minded educators and thinkers, and to help shape what #CitizenFriday could look like in schools. We don't want to design this for schools and learning spaces- we want to build it with you.

This may be the first of many calls. Can't make it? [Register](https://luma.com/ca4uy9xc?tk=MTsneU&ref=actionism.space) anyway and we'll keep you updated on what's next.

### **Plan your Citizen Friday gathering with** [**The Miracle Inn #Citizen Friday call Friday 9 October, 9.30am (GMT),** ](https://zoom.us/j/96610912053?ref=actionism.space)

![](https://storage.ghost.io/c/62/be/62be9196-9a65-4831-81a9-71e1c2b2f527/content/images/2026/10/image-2.png)

  
Sometimes the best connections happen by chance, which is why we love the no-agenda drop-in sessions held by Dr Morgan Phillips and The Miracle Inn. They're a great example of what #CitizenFriday is all about: finding the others, and seeing what happens when we do.

[Join us for a #CitizenFriday Miracle Inn call next Friday to dive deeper into #CitizenFriday and start planning your own gathering Friday 9 October, 9.30am (UK time), on Zoom Join here](https://www.themiracleinn.org/events-calendar/plan-citizen-friday?ref=actionism.space)

*\*The Miracle Inn is a space for anyone feeling the weight of hyper-individualism, an ideology causing real personal, social and environmental harm. Regular no-agenda drop-in calls to find the others! .*

## **How to get involved this week**

[Sign up to host a gathering. ](https://tally.so/r/9q8XRX?ref=actionism.space) It only takes two to Citizen  
  
Thursday 8th - 12.20-2pm GMT [Join our #citizenfriday educator/learning drop-in call](https://luma.com/ca4uy9xc?tk=MTsneU&ref=actionism.space)  
  
Friday 9th - 9.30am GMT [Join the Miracle Inn Citizen Friday call on Friday ](https://www.themiracleinn.org/events-calendar/plan-citizen-friday?ref=actionism.space)  
  
Know someone who could bring #CitizenFriday into their network or institution? [Get in touch. ](mailto:hello@actionism.space)

And spread the word. Please forward this to a friend who might need a nudge.  

*As always, I'd love to know what you're thinking, plotting and feeling, so do drop me a message -* [*you can normally find me hanging around on LinkedIn*](https://www.linkedin.com/in/tamasinemcaig/?ref=actionism.space)

**Tamasine (and Gav and Olivia)**

![](https://storage.ghost.io/c/62/be/62be9196-9a65-4831-81a9-71e1c2b2f527/content/images/2026/10/Copy-of-ACTionism-The-art-of-finding-the-others-and-acting-together-DECK--9--1-1.jpg)

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